What truly sets The French Beauty Academy apart is the French’s unique transformative approach to the education experience, taking students beyond just learning the practical skills of beauty therapy and makeup artistry. Our students graduate confident and job ready by completing our diamond standard service excellence program. A program specifically designed to better prepare students for work in a luxury salon environment.
This exclusive personal development training program teaches students the value of presentation, language, deportment, self-awareness, manners and grace. The program’s intention is to help students recognise their personal potential and give them the very best life and learning experiences alongside their practitioner training to ensure that each French graduate is equipped with the essential personal attributes anticipated by clients in a luxury service environment.
Through this highly transformative process, French Educators mentor students on a journey of personal growth to become confident, compassionate and motivated individuals; ready, willing and able to turn their dreams into reality, and ensuring that our graduates are the preferred choice for beauty, health and wellness practitioners in the salon, retail and medi-spa sectors.
“Soon after I took over The Academy, it became apparent to me that there was a significant gap between what training colleges teach and what industry needs. I began by listening to salon, spa and wellness practitioners and employers all around the world. From Australia, Thailand, India, Italy, the UK … I heard the same story time and time again and it all centred on attitude rather than aptitude: the graduates produced by the majority of training colleges lacked the finesse, confidence, communication skills, deportment and presentation required to work in a luxury service environment. We are determined to change the face of beauty education by incorporating these key professional development attributes; combining them with a journey towards personal growth that would equip our graduates, not just for a long, meaningful career, but for a life lived with purpose and passion. We are, in effect, building a finishing school for the soul.”
Sherelle French – Academy Founder
More than any other industry, the client experience of wellness and beauty treatments is framed by their unique personal interaction with the practitioner. It is an exchange that demands the utmost trust, discretion, sensitivity and compassion.
The Academy’s innovative Service Excellence Program meets industry, workforce and vocational needs to promote readiness for the industry on multiple levels, ensuring French graduates exemplify the premium standards anticipated by patrons in a luxury service environment and needed by industry.
The competency skills and knowledge learnt in this program are transferable and not necessarily industry specific so they can be translated into any work environment and support the development of ‘Employability’ skills in our graduates.
Kirien Withers – Director, Spa Guru Consulting, Publisher SPA+CLINIC magazine
Jocelyn PetroniI - Owner, Jocelyn Petroni Salons Sydney
Victoria Ramage – Spa Manager, Cabarita Ocean Health Retreat
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