Adelaide Beauties – this is the news you’ve been waiting for! Australia’s Premier Beauty Academy is opening in Adelaide this November! Located in the recently refurbished Rundle Mall Plaza $30m upgrade, our state-of-the-art campus is designed with our students’ dream careers in mind and will be a learning facility unlike the people of Adelaide have ever seen. Complete with the latest technology and equipment, the custom-built campus will be an ultra-chic, feminine and luxurious space in our signature pink, black and gold interior design aesthetic.

The French Beauty Academy sets out to pave the way for the next wave of beauty therapists and entrepreneurs, continuing to revolutionise the where, why and how in beauty education; and elevating the standard of beauty education in Adelaide.

Our Rundle Mall Plaza campus is not only a symbolic investment in the future of the beauty industry in general but also a show of The French Beauty Academy’s commitment to being one of the leading training providers in the field.

Why Adelaide?

For over 35 years The French (formerly GCTA) has developed its reputation as Australia’s Premier Beauty Academy, known for providing exceptional education and producing graduates who are sought after within the industry. With experience and success under our belt we felt compelled to offer our innovative and revolutionary education experience to Adelaide Beauty enthusiasts and professionals. Our new facility in the bustling and vibrant Rundle Mall is sure to bring a new level of hustle, glamour, luxury and exceptional service to the beating heart of Adelaide.

Study options and availability

Enrolments are now open to an extensive range of courses for future Adelaide Frenchies, with classes set to commence in November 2021. Learn more about our courses via the following pages:

• Beauty courses Adelaide
• Makeup courses Adelaide
• Nail courses Adelaide
• Eyelash extension course Adelaide
• Diploma of Beauty Therapy Adelaide

How to be a part of it?

If you’ve been looking for a sign to chase your dreams and join the ever-growing beauty industry… This is it! Apply now to become one of our first Adelaide Frenchies and kick-start your career in beauty.

Contact one of our Student Advisors today on (07) 5562 2567 or courses@thefrench.edu.au.

If you haven’t caught it yet on Netflix, the new Taylor Swift documentary ‘Miss Americana’ is an absolute must-see.

This unique insight into the singer’s personal world shows a young woman coming of age, finding her voice and shining her inner light after a rollercoaster couple of years in and out of the spotlight.

Along the way Swift perfectly encapsulates the immortal advice of Coco Chanel that true ‘beauty begins the moment you decide to be yourself’.

Here are three beautiful moments from Miss Americana and why they’re a lesson to us all…

True beauty begins within

In the wake of the West incident and the shift in public sentiment, Swift disappeared from public view.  In the interim she battled an eating disorder, focussed even more intently on her work and emerged victorious with a swathe of awards for a whole new genre of music.

“I’m a lot happier with who I am,” Swift reflects in Miss Americana.

“I don’t care as much if somebody points out I have gained weight. It’s just something that makes my life better – the fact that I’m a size 6 instead of a size zero – because that wasn’t how my body was supposed to be.”

Grace and humility always wins

It’s fair to say Taylor Swift had a tough couple of years after initially enjoying a meteoric rise to fame as the all-American girl next door.

Starting with that infamous Kanye West drop-in at the VMA music awards, things quickly got nasty, culminating in #TaylorSwiftIsOverParty trending on twitter.

For a girl who previously thrived on public adoration and applause, it was devastating. As the documentary recounts, it forced Swift to re-evaluate her whole framework of thinking.

She had to learn to seek approval not from others, but from herself or in her words find “happiness without anyone else’s input”.  Taylor took a year of solitude, taking the time off to work on herself and to put her energy and focus into what she loves most – making music… And she did just that! Creating her album ‘Lover’ which won her an American Music Award for Favourite Album Pop/Rock for 2019.

Speak Your Truth

For years Swift had polarised the US for keeping her silence on political issues. In 2014 she told talk show host David Letterman: “I feel like at 22, it’s my right to vote, but it’s not my right to tell other people what to do”.

That changed in the 2018 US mid-term elections, when despite many in her team telling her not to, the then 28-year-old felt she could keep her silence no more.

She came out in defence of women’s rights and the LGBT community, noting she had finally found her voice. She encouraged her 112 million Instagram followers to have their voices heard too, calling on them to vote. An astounding 65,000 people registered in the 24 hours afterwards in direct response to her appeal.

Swift recounts the shift in her thinking in Miss Americana, noting she told herself: “The next time there is ever any opportunity to change something – you better know what you stand for and what you want to say”.

“I feel really good about not feeling muzzled anymore and it was my own doing.”

Since accusing DJ David Mueller of groping her during a meet and greet, Swift herself experienced how important talking about your sexual assault or harassment was for awareness. Recalling the difficult case as a “dehumanising process” in Miss Americana, Swift countersued Mueller for a symbolic $1, winning the case.

 “There were seven witnesses and a photo. What happens when you get raped and it’s your word against his?”

In an interview with Time Magazine, she offers a piece of advice to victims: “My advice is that you do not blame yourself and you do not accept the blame others will try to place on you. You should not be blamed for waiting 15 minutes or 15 days or 15 years to report sexual assault or harassment, or for the outcome of what happens to a person after he or she makes the choice to sexually harass or assault you.”

The Miss Americana takeaway

This inspiring documentary isn’t just compelling for the remarkable feats Taylor Swift has achieved as a young woman transitioning from her teens into her late 20s in full public view.

The real story is the journey of finding her feet, her voice and herself despite the ups, downs, huge successes, and monumental lows.

Like many of us, this music megastar struggles with self-doubt, the beauty ideal, and questions what she believes and represents as a person.

Speaking to our ‘beauty and brains’ messaging here at The French, Taylor said, “I wanna wear pink and tell you how I feel about politics. And I don’t think those things have to cancel each out.”

Ultimately, Miss Americana sees her embrace the mission and values we consistently aspire to here. At 29, and with the world watching on, Taylor Swift is undeniably a beauty icon as a woman who has grown to become ‘comfortable in her own skin’.

5 ways to do beauty and wellness better in 2020!

January 2020 – It’s got a great ring to it, hasn’t it? A new year and a new decade with the chance to embrace new habits, a lifestyle shift, a fresh outlook and improved wellness.

If this new year sees you seeking to engage in better health, better wellbeing and better beauty, here are our top tips on five ways to do beauty and wellness better in 2020!

Mindfulness and meditation

Life’s busy, we get it, but it needn’t see you switched on 24/7. True beauty and wellness radiates from within, which means a healthy routine starts with making time to reflect, wind down and just be.

A great way to start this endeavour is through mindfulness and meditation. While the two are slightly different, both mindfulness and meditation encourage you to calm your mind by focusing your attention, and the benefits include less stress, less fatigue and reduced likelihood of depression.

Our suggestion? At the moment we’re loving this morning meditation for clarity, stability and presence, along with ancient practices like Tibetan Bon Meditation, and sound healing meditation.

Featuring chanting, breathing and chakra clearing exercises, Tibetan Bon Meditation has been around for millennia, while sound healing meditation utilise sounds, music, tones and frequencies to help quieten your mind and soothe your soul.

Yoga and pilates – We love Barre!

Hand in hand with meditation and mindfulness are low-impact exercise regimes like yoga, barre and pilates

First developed in India and practised for centuries, yoga is designed to bring the mind and body together as one, offering exercise, breathing and meditation.

Although similar, pilates is slightly more strenuous and focusses on strengthening and lengthening the muscles in a balanced fashion.

Meanwhile, barre draws on poses and movements of ballet. One we particularly love is a fusion of barre (based on ballet) and pilates. This takes pilates up a notch to also incorporate dance movements and poses which result in a long, lean, look, and improved strength.

All help tone the body and provide core strength while releasing endorphins, and we all know how good those are for positive mental health and a radiant glow.

Prioritise nutrition

You know what they say – you are what you eat and there’s no better time than the new year to embrace a healthier diet. Good nutrition and adequate hydration (we’re talking eight glasses of water a day here, folks) help you both mentally and physically.

They’re both also a major factor in the appearance of your skin, so there’s no time like the present to consider upping the ante and improving your consumption of fresh fruits and vegetables, oily fish, and nuts and seeds.

A skincare plan

In addition to improving your lifestyle, now’s a great time to kick off a skin detox, commencing with a visit to a medi-spa.

A skin detox involves dedicating regular time to removing impurities from your skin, and the best way to start the process is with a professional facial for a deep skin clean.

We’d suggest our introductory microdermabrasion offer, which comes complete with a full skin consultation.

Then continue the detox at home by making the time to cleanse twice a day, steam your skin, and apply a mud mask to remove further impurities from the top skin layer. The process is completed using serums to fully rehydrate the skin, and by paying extra attention to your water intake and diet.

Lose the negativity

This one’s easier said than done, but if people or habits are impacting your perspective on life and causing negativity, it’s time to let them go.

We all know people who drain our energy and leave us feeling depleted due to comments, actions or views and we all take part in activities that steal our energy or make us feel less than we should (we’re looking at you social media).

Although it may not be feasible to eliminate these from our lives entirely, now’s the time to set boundaries and take a realistic world view.

You are enough. You are not defined by the opinions of others, the posts of others, or their comments online and in person.

Remember, it’s your life and it’s there for the taking. Or in the words of Coco Chanel: “In order to be irreplaceable one must always be different”.

Meanwhile, you can learn more about learning to love the skin you’re in here.

Happy 2020! And if you’re considering a new career as part of the new year ahead, check out our upcoming courses.

Many of us enter the beauty industry because we simply love it, but beauty isn’t just a career of passion. It’s also shaping up as one of the major growth sectors globally and nationally, meaning it’s a fabulous career choice both now and in the future.

Here are four quick facts and reasons the beauty industry is a great career choice.

Good employment prospects

In an age of automation, beauty is something that requires the personal touch, and that’s unlikely to change any time soon.

While other sectors might be experiencing the squeeze of robotics and digitisation, in beauty the reverse is true.

Digitisation and social media are leading to greater awareness of beauty trends, and the lack of personal contact in a digital age is seeing more people seek out relaxation, pampering, and professional beauty services.

Meanwhile, makeup, massage, styling and relaxation isn’t about to be serviced by a robot at any foreseeable time.

That’s why the beauty and wellness industry is now worth about $4.2 trillion globally (yes, we did say trillion) and is four times larger than the pharmaceuticals industry.

Quick fact:  Currently in Australia, there is only one graduating beauty students for every eight jobs available in the market (Source – National Centre for Vocational Education Research).

It allows for travel

One of the best things about the beauty sector is that it’s universal and Australian graduates are highly sought after across the world. That means a dream career that starts in Australia could take you to Paris, Milan, New York, Bali, Los Angeles, the Middle East, London and pretty much anywhere your heart desires.

That’s because beauty knowns no bounds, but also because it tends to go hand in hand with tourism and fashion.

Quick fact: Beauty industry graduates go on to work on cruise liners, in theatre, behind the scenes at fashion shows, in luxury resort salons, and in magazines, social media and publishing.

It’s a self-employment opportunity

If there’s been one common theme since the clock ticked over to the beginning of the 21^st century, it’s been the rise in entrepreneurship as more and more people look beyond working for an employer to work their own hours and follow their own dreams.

Now, 20 years down the track, there’s never been a better time to launch your own business, and beauty is one of the sectors where some stellar talent has emerged.

Just think of the big players like Emily Weiss and Chloe Morello, and you get a sense of how a big career in beauty can quickly blossom on your own terms.

At the French Beauty Academy, our graduates have gone on to launch their own small and large businesses, working in fields like wedding makeup, beauty product development, opening their own salons, and carving out massive careers as consultants and commentators.

Quick fact: Forty per cent of all entrepreneurs are women, according to Forbes.

It’s personal

And last, but not least, the beauty industry is personal. It’s a career defined by making others feel good about themselves.

That beyond anything is a truly beautiful gift to give as part of your future career.

Big dreams?

Start the journey to your dream career at The French Beauty Academy this January. Our SHB50115 Diploma of Beauty Therapy & CUA51015 Diploma of Screen Media includes a focus on both the practical skills required to work within this industry and the business nous needed to establish yourself as a beauty entrepreneur.

From business planning to occupational health and safety, recruitment, and marketing, our Beauty Diploma is designed to give you the ultimate toolkit to carve out the business future of your dreams.

What a launch! After months of planning and preparation, the recent opening of our glamorous new training facility in Brisbane surpassed even our highest expectations.

Th big day saw a host of VIPs in attendance including Minister for Employment, Skills, Small and Family, Michaelia Cash, and Vogue Australia Editor-In-Chief Edwina McCann.

Together they toured the facility and cut the ribbon to officially open the new campus, while the Minister also enjoyed having her makeup touched up by our students.

What is the new facility?

The stunning new French Beauty campus features a glamourous fit out and is complete with all the latest training tools, products and facilities to take students to the next level of their dream career.

In her opening remarks, the Minister described it as a “state-of-the-art facility” that would “ensure students are fully skilled in the latest innovations and methodologies demanded by employers in the sector”.

A brush with VIPs

The opening day allowed our students to mingle with some of the biggest names in the industry, while also showcasing their skills to the public.

It was thrilling to welcome such important guests to the campus and take them on a tour of the new facilities we have available.

It also showcased how well-connected the French Beauty Academy is and the

unique opportunities we make available to our students.

Meanwhile, Vogue Editor-in-Chief Ms McCann noted the new facility continued a French Beauty tradition.

“With their revolutionary beauty education model, The French Beauty Academy is producing world class graduates,” she said.

“Beauty and Wellness is a dynamic global industry with diverse, entrepreneurial and serious career pathways and I am passionate about helping to create these

pathways for the next generation of beauty entrepreneurs.”

Interested in unlocking your potential in this opportunity-rich sector? You can see our upcoming courses here.

Blackened teeth, cinched waists, no eyebrows? They say beauty is in the eye of the beholder, but over the ages some beauty trends may have been slightly stranger to “behold” than others.

Meanwhile, others have been downright dangerous and further still seem to defy simple common sense.

Here are five crazy beauty trends across the ages…

A little lead with your makeup?

Long before anyone realised just how toxic lead could be, women across the Renaissance world were slathering it on their faces.

Known more romantically as Venetian ceruse, the facial cosmetic comprised vinegar, water and lead in a recipe designed to offer a stunning fair complexion while masking any scars or pigmentation.

As a slightly less desirable side effect, it also resulted in skin discolouration, hair loss, rotten teeth and, in some cases, lead poisoning that proved fatal.

The ultimate allure of the unibrow

These days false eyelashes might be widely available, but in ancient Greek times false eyebrows were way more in vogue.

It all started with a belief that full, natural eyebrows indicated purity, while the ultimate eyebrow achievement – the unibrow – was a sign of wisdom and beauty.

Those who were less endowed with full eyebrows used black powder to create the desired effect. Some even stuck false eyebrows to their forehead to really embrace the look. Made of goat’s hair and adhered with resin, it was the ultimate alluring falsie.

But who needs eyebrows anyway?

We can “wax” as lyrical as we please about the lack of ancient interest in eyebrow shaping, but if you were a woman in the middle ages, chances were you didn’t have any at all.

During that era and into the Elizabethan age there was a major trend towards both eyebrow and eyelash removal, along with a receded hairline.

Some believe it was because a prominent forehead was considered attractive, but there’s also a school of thought that the toxic chemicals in makeup and hair dye played a role.

A radiant, blackened smile

Teeth whitening might be today’s trend, but in some ancient cultures, black was the dental ideal.

Practised in places like Japan, Southeast Asia, China and parts of South America, teeth blackening was achieved by painting the teeth with a compound of iron, sulfur and plant tannins.

Contrary to some other beauty trends, this one actually offered a health benefit, with the lacquer assisting to prevent decay and preserve the teeth into old age.

Never mind breathing, you cut a fine figure

From Rubenesque to androgynous, the ideal female form has changed radically over the ages. But few beauty trends have been quite so universal as the fashion tour de force that was corsets.

Made from stiff fabric and bone or metal, corsets were often laced so tight around a woman’s ribs and waist they caused them to become breathless and even faint. In the long term, corsets resulted in digestive issues, rib cage deformity and weakness in the back muscles.

Good to know we only wore them for 300 years before common sense finally prevailed around the time of WWI.

The final application

There’s no doubt the lengths society has gone to in order to embrace beauty have been somewhat extreme over the years. And a flick through the pages of history reveals a wealth of other unbelievable practices that have trended over time.

These days, however, beauty is all about putting your more natural best foot forward, with trends focused on highlighting the true beauty within.

If you’re looking to embrace a career in the modern beauty industry, you can learn more here.

It’s no secret social media has become the platform of choice for aspiring young beauty entrepreneurs looking to make their mark. Accessible to all, and allowing talented trend-setters to build a following, it has been the catalyst for some of the biggest careers and best-known names in the industry.

From Insta influencers to YouTube vloggers, here are just some of the incredible beauty professionals who have made the transition from blogger to business …

Emily Weiss – Glossier

These days Glossier is known for its affordable and uncomplicated makeup, while its founder Emily Weiss is considered “The Beauty Guru for Millennials”, according to the New York Times.

 

But Glossier didn’t kick off with the launch of products or as a high-profile brand.

Weiss built Glossier from a blog entitled Into The Gloss. With a focus on women’s beauty and grooming routines, Into the Gloss was initially a side project for Weiss while she held down a day job as a styling assistant at Vogue.

When Into the Gloss reached 10 million page views per month, Weiss took the plunge, left her day job and concentrated on her blogging full-time. In 2014, she launched an initial line-up of four products and announced the website glossier.com

The rest as they say is history. According to Fortune, Weiss has “quietly turned Glossier into one of the most disruptive brands in beauty”.

Chloe Morello – Face Halo

Home-grown beauty influencer Chloe Morello is the stuff of legend. She started blogging in 2012, before building up a massive YouTube following for her on-trend makeup tutorials.

Morello steadily gained fame while holding down other day jobs, including a stint working as a plaque

designer at a crematorium in Canberra.

Now the world-renowned beauty vlogger also complements her successful career as an influencer with a product line that includes Face Halo makeup remover, eyebrow shaping kits, and makeup.

Jeffree Star – Jeffree Star Cosmetics

Internet celebrity Jeffree Starr could quite rightly be described as a man of many talents. Starr began his rise to fame as the most followed person on MySpace where he promoted his music career.

By 2014, he had launched his own YouTube channel and cosmetics range and he continued to gain a massive following. In 2018, Starr earned a reported $18 million for his YouTube endeavours alone, which saw him ranked as the fifth highest paid YouTube star that year.

Meanwhile, his collection of velour liquid lipsticks, highlighter palettes, lip scrubs, eyeshadow palettes, clothing, and accessories, such as mirrors and make up bags, remain hugely popular.

In March, he released “Blue Blood” eyeshadow, which reportedly sold out in seconds.

Huda Kattan – Huda Beauty

Long before Huda Kattan released false eyelashes famously worn by Kim Kardashian, she was blogging away on WordPress at a site called Huda Beauty.

Since those eyelashes catapulted her to fame, Kattan has also released a series of further products including eye shadow palettes, liquid lipsticks, lip liners, highlighter palettes, foundations, concealers, powders and liquid eyeshadows.

The former makeup artist for Revlon now has an estimated 35 million followers on Instagram and has been described as one of “The 25 Most Influential People on the Internet”, “a Kim Kardashian West of the beauty influencer economy”, and one of the “10 most powerful influencers in the world of beauty”.

Elle Ferguson – Elle Effect

Elle Ferguson’s rise to fame began as a daily email with her bestie Tash Sefton when the pair were working together at General Pants. Within a short time that email had become the website They All Hate Us, and by last year the site had 660,000 visitors a month.

The platform and her rising profile were the natural launching pad for Elle’s personal passion, finding the perfect spray tan. Earlier this year she did just that, launching the Elle Effect – a tanning brand that quickly made the Bondi girl a household name and her products a must-have item.

Big dreams

Do you have aspirations to become a beauty influencer, conquer social media and build your own dream business?

Start the journey with The French Beauty Academy. Our SHB50115 Diploma of Beauty Therapy & CUA51015 Diploma of Screen Media includes a focus on both the practical skills required to work within this industry and the business nous needed to establish yourself as a beauty entrepreneur. The dual diploma incorporates valuable marketing and social media units to empower you to maximise your business opportunities.

From business planning to occupational health and safety, recruitment, and marketing, our Beauty Diploma is designed to give you the ultimate toolkit to carve out the business future of your dreams.

After months of keeping this exciting news under wraps, we’re thrilled to unveil The French Beauty Academy’s state-of-the-art new campus in Brisbane.

Glamourous, large and complete with all the latest training tools, products and facilities, it’s set to take our students to a whole new level, while allowing the local community to experience the beauty services for which we are renowned.

So, let’s roll out the red carpet and take a virtual tour of our incredible new facility…

A whole new glamourous world

Designed to reflect all the glamour, luxury and commitment to exceptional service that is our approach to beauty, our new facility is located at 300 Adelaide Street, Brisbane and features an amazing fit out that will allow our students to acquire premium skills in an unparalleled salon environment.

No detail has been overlooked in our quest to create an educational facility that’s warm, inviting, professional and surpasses even our expectations.

The new facility is further designed to complement our existing campus in Brisbane and will continue the exceptional beauty education tradition that is also available at our Robina campus on the Gold Coast.

In the interim, it’s also allowing us to expand our offerings for students and cater to the growing popularity of our courses.

Open to the public

One of the major benefits of the 300 Adelaide Street location is that it will offer a beauty salon service to the local community, allowing students to showcase their newly acquired skills and commitment to customer service in a real-world environment.

This has been a hugely popular initiative that we started on the Gold Coast many years ago and helps students improve their salon techniques and interpersonal skills.

An investment in a growing future

300 Adelaide Street is a significant investment in the future of the beauty industry in general and The French Beauty Academy’s commitment to being a leading training provider in the field.

We are renowned for producing graduates who are sought after and held in esteem by the industry, and this state-of-the-art training facility is further commitment to that reputation.

We can’t wait to see what our next intake of Brisbane students think of our additional campus and look forward to sharing a new, improved, location that is second to none.

At French Beauty, we firmly believe we’re revolutionising the where, why and how in beauty education, and look forward to you being part of a new era of beauty training.

You can gain a sneak peek into our all-new Brisbane facility here, or see our upcoming courses here.

 

Bella Hadid

Sure, it helps when you have access to some of the best designers in the world, but there’s no arguing model Bella Hadid has serious taste. This girl knows how to step out in style no matter the occasion, changing up both her makeup and attire.

Whether its haute couture or street wear, Bella rarely puts a stylish foot wrong, and as of this week she’s rockin’ a whole new style with a radically svelte Pixie cut (#owningthatlook).

 

Princess Diana

People’s princess, fashion icon and in many ways a Royal renegade, Princess Diana grew into her style under the intense glare of the public spotlight.

From a shy girl who hit the headlines at 18 to a woman who stole the show, she became the most photographed and emulated person on the planet.

Diana’s style was classic and elegant, capped off with the quiet confidence that she took a while to find.

 

 

Meghan Markle

From a former member of the royal household to a relative newcomer…Meghan Markle is currently nailing style all over the covers of newspapers.

Meghan’s style lies in changing it up and breaking a few Royal conventions along the way. But her true art is in keeping it natural.

Her years as an actress owning seriously awesome style on ‘Suits’ probably helped, but there’s no doubt now Meghan’s found her look, she’s totally running with it.

At the moment, Meghan’s even effortlessly illustrating natural style just days after delivering a bub, and that’s no mean feat!

 

 

Rhianna

Speaking of changing it up…hats off to Rhianna who endlessly reinvents herself with a truly personal style. Part bad girl bravado, sensational streetwear and effortless glam, she’s not afraid to try it, own it and steal the style show.

Rhianna’s style is in risk-taking. She’s testament to the fact it’s not what you wear (or who you wear) it’s how you wear it that counts. And heads up, whatever Rhianna wears, she absolutely, totally and without fail…crushes it!

 

 

Chrissy Teigen

Whether it’s stepping out in casual jeans or strutting it on the red carpet, model and author Chrissy Teigen knows all the secrets of style. Sometimes chic, sometimes sassy and always totally glam, Chrissy understands her assets and how to flaunt them to an endlessly awesome effect.

Make no mistake, although Chrissy’s style can be casual, it’s always carefully curated. This is a girl who knows what she wears well and consistently delivers style.

Someone we missed?

These our current top picks when it comes to style, but we’re keen to hear your thoughts. Who’s strutting it, owning it and absolutely crushing it when it comes to being an icon of style?